Adult SEO The Basics of Link Building

Adult SEO: The Basics of Link Building

There are lots of different ways to gain links to your adult website and it can be easy once you have a process for doing so.

Compared to the same practice for other sites – focusing on broad subjects like travel, sports and fashion – there are advantages. For one, you have fewer competitors, leading to a much lower level of competition for results. The main downside is the lack of link-building opportunities, as some sites do not wish to associate themselves with the adult niche. That still shouldn’t prevent you from building a link profile for your adult site, which we’ll explore in this piece.

Tip 1: Assess the competition

Like we’ve mentioned, there are fewer link-buiding opportunities for adult sites (a positive and a negative). One way to gain a decent boost is to build a strategy based on the link profiles of your competitors.

First, you must create a spreadsheet for all of the links of places you want to make a backlink on. You then use a tool for assessing the backlinks of 8-10 of your nearest competitors and copy them into your excel.

The key things to remember here are the Trust flow and domain authority, both of which help to identify a good link. Free tools like Majestic will help you do this and find hundreds of places to develop backlinks.

Tip 2: Tap into a community

Using forums and comment boxes are an easy way to build links wherever you want. Although Google has recently given less prominence to this technique, it is worth a small amount of your time.

You can identify good commenting opportunities by typing in keywords like ‘1 comment’, ‘2 comments’ etc which show pages with comments in them. ‘Disqus’ is also worth a go, as this is a popular commenting platform.

Similar rules apply to forums and their own platforms; ‘powered by ip.board’, ‘powered by Fireboard’ and ‘powered by vbulletin’ allowing you to find sites in a similar fashion.  

When commenting on forums and on articles, paste the full link of the page being targeted and avoid using ‘anchor text’ as this can increase the chance of a Google penalty.

Tip 3: Get friendly

Lots of adult sites will have a section for ‘our friends’, which is usually a list of sites which have asked for a backlink in return for the same thing on their own domain. For the outbound strategy, be sure to use signals like trust flow and domain authority to identify and contact sites that you feel will give you a good boost. On the inbound – the people contacting you – check they have a similar level of traffic to your page, else there is not much point in using them.

If you want to learn a bit more about exchanging links, take to this page.

Read also SEOFinding Adult SEO Keywords — Tools and Methods Explained

Tip 4: The old routines

There are a handful of methods which used to help sites build links. Now, they serve to diversify a link profile and enable it to have a more natural feel.

Some of the little steps for making big gains include:

    1. Varying the anchor text –  Adding a few useless words can make some links appear more natural. It’s worth doing this as well as keeping things to the point.
    2. Mix the quality – Another natural boost can be had by ensuring an even spread of quality for your links. Having a third of your links high quality, a third moderate quality and a third low quality can send off a good signal.
  • Monitor volumes – Try to keep to a maximum number of backlinks for the day, as you don’t want to appear spammy. Something like 3-5 backlinks per day is perfect.
  • Go niche – Google likes links that come from related sites, so it might be wise to gain half of your links from sites similar to yours.

Each of these tips may not create much of a result on their own, but together they sure are worth doing.

Tip 5: Give a helping hand

SEO is a community and you’ll find that helping other sites to go about their business can really pay off when it comes to driving links. Here is the four-step process for assisting sites and getting something in return:

  1. Make a list of sites you want to target. Use tools like Moz and Majestic to assess their trust flow and use this to create a list of domains, ordered by quality.
  2. Take to each site and look out for anything that might be wrong with it. Things like 404s, deleted videos, outdated content, slow-loading pages and other elements should be noted. It might be that you simply have a few ideas for improvements – list them all down.
  3. Gain the email addresses for all of the sites, place them in your spreadsheet, then contact the site and let them know what you’ve found.
  4. Once you’re talking to them, take the chance to tell them about your site and ask them if they wouldn’t mind giving you a link in return for the advice. When doing this, make sure the link is ‘dofollow’ (it is tracked) and take whatever you can get, as even a direct url can have an impact.

Tip 6: Sponsor a post

Some people will say to stay away from paying for links, but sponsoring a post is slightly different. Sites as big as Forbes will allow advertisers to pay money to sponsor their content and therefore pay for links, so it’s certainly not ‘black hat’.

One thing to remember is that this can be expensive. Most sites will charge around $100 per post, in some cases as much as $300 and behind. That said, you can always negotiate as adult sites don’t have as many requests for sponsored posts. Do this by saying their prices are way above your budget, which tends to do the trick.

To find out if it’s worth the price they’re quoting, be sure to assess the quality of the site and check it’s not just a link farm. The same rule applies here: build a spreadsheet and fill it with sites which use sponsored content for monetisation. You’re after quality links on sites with good domain authority and trust flow, strong content and an acceptance of ‘do follow’ links. You then create a column for their contact details and away you go.

Read also SEO for Adult Sites — How to Drive Organic Traffic

There are a selection of other tips which help you gain links in specific places. Each requires a different approach and we’ll start with websites and blogs.

Obtaining links from websites and blogs

The key here is in gaining relevant links from sites which are in your niche. First, you want to make a list of these domains, then email them about the benefits of a link trade. Usually your site will appear on a ‘friends of’ widget, but always ask them to show you where it is for proof.

A pro tip is to expect very little to start with, as newcomers won’t get onto big sites that easily. Target a site with a good amount of traffic and build from there.

Obtaining links from social media

Google has recently given a lot of importance to links on social platforms, which can really help your SEO if you get it right. When writing a post, remember to post good content – stuff that people will share – and include a call to action that requests people to share what you’ve put up.

Scheduling posts can take a lot of time, so it might be worth using tools like Hootsuite to automate the process. There are even tools that allow you to share content automatically to your social channels, which skips out a bit of the process.

When choosing a platform, remember that popular networks like Facebook will ban some forms of content. Tumblr, Reddit and Twitter are less strict and better options for adult content.

Obtaining links from directories

Spammy link-building directories are not the kings in today’s world, as Google will instantly blacklist your website if they find you on a domain with a bad reputation. If you do go down this route, only target quality directories rather than ones that will get you in trouble.

Email lists

Email lists are used by adult performers to build a following, add value to their accounts and generally help them promote whatever they are selling. They won’t help an adult tube site too much, but they can aid SEO in some cases.

Using the list to spread the message, an email list owner can announce the exchanging of free gifts for a share of some content on a social network or otherwise. Putting a tube video behind a form which requires the user to like a Facebook page or follow a Twitter account is a great way of gaining links via email pushes.

We might have a few tips above but they are worth doing. Lots of things come into ranking a website and you really can’t do it without allocating a bit of your time.

The basics of link wheeling for adult SEO

If you know a little bit about link building for adult SEO, you might have heard of a technique called ‘link wheeling’. This is essentially a way of creating high quality backlinks by trading links between sites that you own. Google has clamped down on the practice in recent years (the worst offenders seeing penalties) but it remains a popular technique in the adult niche.

The best thing about link wheeling is that it benefits a whole ecosystem of sites. Here’s a graph that shows a web of connected sites:

Again, the key is in establishing relevant links. If your website is about milf porn, then try to only gain links only from milf-based websites. This helps your SEO but also ensures that you are getting the visitors you want.

There are lots of ways of getting links onto your sites and one technique is to link internally. For example, if you have lots of videos of a specific pornstar, you can link to a page for them via the description in each clip. This is actually a great example of how link wheeling can work, as people will often search for videos of a pornstar.

Read also Four Ways to Monetize an Adult Tube Site.

Linking through ‘who’s that pornstar’ sites

Lastly, we want to look at building backlinks through who’s that pornstar sites. Lots of people take to these domains to find a specific performer by showing an image or a video. These are a bit like forums, as people will comment on the post to share the name of the person in the media.

How does this aid your SEO? Well, you can either request the name of a pornstar with a link to them on your website, which should get people commenting on the post and make it rank higher. You can also get a nice organic post by people using your clips and images to find pornstars themselves.

The sites themselves are easy to find, as they often give away clues in their title. For instance, ‘’ and ‘’ are two of the most popular results. This technique, like many of the ones we’ve mentioned, is a highly effective way of building great SEO for your adult site.

Read also Best Adult Ad Networks 2017

Essential tips for avoiding penalties

Next we move onto the darker side of adult link building: the penalties. You can get one of these for lots of reasons and they are extremely hard to recover from. One of the main reasons is over-optimisation, which comes as a result of you trying to play the system too much. Google will study both on-page and off-page factors when examining your site, so you should take these ten points into account:

  1. Avoid blackhat techniques
  2. Go easy on your linking or risk a penalty from keyword stuffing
  3. Never let your keyword density go over 7%
  4. Do not duplicate content – produce your own and keep it high quality
  5. Avoid linking to spammy sites, link farms or other places with bad reputations – quality beats quantity
  6. Keep an eye on grammatical errors and spelling mistakes
  7. Don’t game the system – it will catch up with you
  8. Adopt a natural approach by slowly increasing the number of links you make per day (don’t input lots at once)
  9. Avoid nofollow links as these will not impact your rank
  10. Only buy links via sponsored posts and avoid places like Seoclerks, or risk a penalty

With those tips, you can really start to charge your site up the search engine results.

In conclusion

There are advantages and disadvantages to every ad network. Thanks to ad mediation services like AdSpyglass, publishers can link themselves up to all of the platforms above and reap the benefits that each can offer.

Our process is simple:

  • AdSpyglass automatically selects the most profitable offers from top ad networks and displays ads with the highest CPM on your websites.
  • AdSpyglass gives our publishers complete transparency over the data we collect
  • We automatically switch your ad tags to the most profitable offers

These create three huge advantages for our users:

  1. An income boost of up to 100% automatically.
  2. There is no need to change ad tags to reply on your websites templates. You manage all your ads such as network ads or your own ads directly via AdSpyglass admin panel. It helps to avoid mistakes while you add your website templates and saves your time, even more so if you have numerous sites.
  3. You can see detailed statistics from all inventory ad networks in AdSpyglass reports allowing for granular analysis and the optimizing of campaigns from all your networks in one admin panel.

Try it now

Read also 10 Best Pop-Under Ad Networks 2017

Read also Best Adult Ad Networks 2017

And compare all ad networks CPM rates by countries here: Top Ad Networks 2017.

Finding Adult SEO Keywords – Tools and Methods Explained
Four Ways to Monetize an Adult Tube Site


  1. Lora Frawley
    25.08.2017 - 22:01

    I have read a few good stuff here. Definitely value bookmarking for revisiting. I surprise how so much effort you place to make the sort of fantastic informative website.

  2. Philipp Almeida
    26.08.2017 - 03:01

    My brother recommended I may like this blog. He was once entirely right. This put up truly made my day. You can not consider simply how so much time I had spent for this info! Thank you!

  3. movies free online
    26.08.2017 - 10:34

    I’ll immediately grab your rss feed as I can’t find your e-mail subscription hyperlink or newsletter
    service. Do you’ve any? Please allow me recognise in order that I may subscribe.

  4. Garfield Heberling
    26.08.2017 - 11:40

    Everything is very open with a clear explanation of the challenges. It was really informative. Your website is very helpful. Thank you for sharing!

  5. Precious Shillings
    27.08.2017 - 17:35

    Post writing is also a excitement, if you be acquainted with after that you can write or else it is difficult to write.

  6. movie downloads free
    27.08.2017 - 19:47

    Hi there, I read your blogs on a regular basis.
    Your story-telling style is witty, keep up the good

  7. I was searching for Adult SEO related article on Google and it brings me to your blog. I must say that you have created a great article with detail explanation. I will try to imply your tricks. Hope it will work for me.

  8. Natasha Bracewell
    15.09.2017 - 00:45

    The mobdro is only available for Android platform There is no iOS version found so far.

  9. Marilyn Messer
    20.11.2017 - 17:50

    Very shortly this web site will be famous among all blogging and site-building visitors, due to it’s nice posts

  10. Polly Chaney
    24.11.2017 - 14:20

    Hi there! This is my 1st comment here so I just wanted to give a quick shout out and tell you I truly enjoy reading your posts. Can you recommend any other blogs/websites/forums that cover the same subjects? Appreciate it!

  11. Consulenza
    28.11.2017 - 18:13

    Nice article, it offers a comprehensive view of the subject. I would have a question: when you mention that Disqus is “worth a go” and then in “essential tips”, #9, you mention “to avoid nofollow links” it seems like a contradiction. Could you please make this clearer? Thanks!

  12. Thanks for the article, but where can I find d a good adult seo firm?

    • Maria AdSpyglass Team
      12.12.2017 - 08:45

      Hi Dualeex,
      thanks for your review)
      Well, you can try to find freelancers/firms on Upwork. It’s cool place to find specialists.

  13. Click here
    13.12.2017 - 09:46

    Hello, everything is going well here and ofcourse every one is sharing facts, that’s truly excellent, keep up writing.

  14. 4G liker apk
    20.12.2017 - 18:31

    Awesome article dear keep it up.

  15. Jit Gurung.
    18.01.2018 - 23:20

    Hey Very Useful Article For Me. Thanks A Lot

  16. Thanks for the article.

  17. Levent kizilaslan
    29.01.2018 - 02:33

    Thank you where much. Super

  18. watch online movies
    12.02.2018 - 07:18

    Keep on working, great job!

  19. Attractive section of content. I just stumbled upon your weblog and in accession capital to
    assert that I acquire in fact enjoyed account your blog posts.

    Anyway I’ll be subscribing to your feeds and even I achievement you access consistently quickly.

  20. Cerys Coolidge
    12.02.2018 - 08:54

    Why visitors still make use of to read news papers when in this technological globe the whole thing is presented on net?

  21. Helpful info. Fortunate me I found your site by accident, and I am surprised
    why this coincidence didn’t took place in advance! I bookmarked it.

  22. Elliot Choate
    12.02.2018 - 17:28

    You actually make it appear really easy together with your presentation however I to find this matter to be really one thing which I think I would by no means understand. It seems too complex and very huge for me. I am looking ahead in your subsequent publish, I’ll attempt to get the grasp of it!

  23. Kaylene Foust
    12.02.2018 - 22:16

    I have to thank you for the efforts you have put in writing this site. I’m hoping to see the same high-grade blog posts by you later on as well. In truth, your creative writing abilities has motivated me to get my own site now 😉

  24. novinhadeshortinho
    27.04.2018 - 21:29

    Thank you for the content presented here.

    This is an important topic because backlinks are responsible for the grosser part of SEO. With quality backlinks we can also have increased domain authority.

    Once again, congratulations, you just won a fan.

  25. Game Lodge Marketing
    19.06.2018 - 09:26

    Very informative article.

  26. sajal tiwari
    05.07.2018 - 07:12

    Thank you for the content presented here.

    This is an important topic because backlinks are responsible for the grosser part of SEO. With quality backlinks we can also have increased domain authority.


  27. Your style is unique in comparison to other people I’ve read stuff from. Thanks for posting when you’ve got the opportunity, Guess I’ll just bookmark this site. WordPress Form Builder

  28. Your style is unique in comparison to other people I’ve read stuff from. Thanks for posting when you’ve got the opportunity, Guess I’ll just bookmark this site. WordPress Form Builder

  29. The best part about the content is link wheeling which is useful for us and another useful content is tips to avoiding penalties.

  30. Deepak Dubey
    04.01.2019 - 11:25

    I recently got a project for an adult site and I was just looking for a article like this. You covered my every doubts and problems I was facing. Thanks for sharing!

  31. I recently got a project like this. I was hoping to find something like this. Your article is very informative. Thanks for sharing!

  32. I really appreciate this post. I have got much clear idea on the topic. Thanks for sharing this post.

  33. tit babes adult porn
    14.01.2019 - 19:35

    great article rally informative post thanx for this post 🙂

  34. tit babes adult porn
    14.01.2019 - 19:38

    really nice article informative article thanx for this post 🙂

  35. The post is informative article.

  36. aptoide ios
    07.03.2019 - 11:22

    Thanks for sharing the article
    aptoide ios

  37. my smart trick
    26.03.2019 - 11:52

    Hey Very Useful Article For Me. Thanks

  38. Well place explained this post make my day on adult seo, I can easily get to do some tricks here with confidence

  39. Nice article for adult seo , you really made my day

  40. 7seassolutions
    07.08.2019 - 06:02

    It’s really a cool and helpful piece of information about Adult SEO link building. I’m happy that you shared this useful information with us.

Leave a Reply