Some advice for making the right choice about ad networks and ad formats for your website.
If you’re working with traffic and you’ve managed to find a way of cooperation with several Ad Networks simultaneously, this guide will help your to choose the best Ad Networks combination in order to maximize your profit.
We launched our service about three years ago, and during this period of active work, we began to understand quite well the main webmaster’s worries. Today we want to highlight general themes that cause doubts.
AdSpyglass has launched a new advertising format called Interstitial. It can become an excellent alternative to popunder, because Interstitial has a similar CPM, and meets the requirements of the Coalition for Better Ads.
For ad networks, working with major webmasters is a profitable and prestigious deal. Therefore, they are ready to offer their best conditions to gain more traffic. The most common way to attract webmasters is to offer a fixed CPM. Often this CPM is also far above the market.
On the one hand, this is convenient: you know how much money you will earn this month if the amount of traffic on your sites does not change. It is also a guarantee that you will sell all your traffic. It looks like the ad network takes all the risks of monetization. It sounds very tempting, and it’s hard to refuse such an offer.
But let’s see why ad networks are so happy to take all these risks and what it brings to you in the end.
AdSpyglass has launched a new native advertising format called In-Page Push. It can give you an additional income to existing ad formats because it has2-3 times higher CPM than banners. In-Page Push doesn’t need subscription permission and available for mainstream and adult traffic.