Traforama stands out as an open marketplace where advertisers and publishers converge, forging direct deals that redefine the advertising landscape. Furthermore, it is a proud member of the esteemed Adspyglass Group™️, renowned for its innovative approach. As part of this group, Traforama gains access to a robust traffic distribution platform boasting over 1000 direct publishers.
Primarily specializing in direct traffic from adult tubes, Traforama caters to both direct advertisers and media buyers, as well as facilitating RTB collaboration with ad networks and media agencies. Among its innovative features, Traforama proudly introduces a groundbreaking concept – direct deals between advertisers and site owners, a unique offering that sets it apart in the advertising landscape. Get ready for unparalleled opportunities and unparalleled connections with Traforama!
Traforama specializes in the following verticals:
- Adult
- Adult toys
- Betting
- Crypto
- Dating. At the moment, Traforama primarily specializes in adult traffic, so there isn’t as much mainstream dating traffic on the platform.
- E-commerce
- Free tube
- Forex
- Gambling
- Gaming
- Nutra
- Utilities
- Vouchers and sweepstakes. Sweepstakes are allowed but considered aggressive.
- Webcam
🚫 Traforama prohibits the following types of offers:
- Locker
- Malware flagged by antiviruses
- Malware in content detected by antiviruses
- Malware/Phishing flagged by Google
- Fake tech support
- Cloaked ads
🔥 Permitted but considered aggressive:
- AdBlock blacklist
- Suspicious URL
- Fake Flash Player
- Subscriptions
- Sweepstakes
- VPN
- Installs
- YouTube
Read our article Best Adult Ad Networks
Traforama Ad Types
Traforama offers a variety of ad types to help advertisers reach their target audience effectively:
- Popunder
- Interstitial
- Banner
- In-video
- In-page push
Popunder
Popunder stands out as the preferred ad format on Traforama, boasting the highest conversion rate when compared to other ad formats.
You need only URL to a landing page you want to advertise.
Read more about popunder ad format.
Interstitial
Interstitial is a full-screen overlay ad format. These ads display, covering the entire screen, once visitors click on any link. Users can easily dismiss the interstitial ad if they wish. Upon closing the advertisement, the visitor is redirected to the intended link.
You need only the URL to a pre-landing page you want to advertise.
Explore further details on the Interstitial ad format
Banner
The banner ad format is a timeless and widely embraced advertising method. It offers cost-effective CPM rates. Additionally, Traforama accommodates various sizes for banner ads, including 300×250, 300×100, 728×90, 468×60, 120×90, 250×250, and 100×100.
You need only landing page URL and .jpg, .jpeg, .png, .gif, .mp4 files of the image.
Learn more about the specifics of the banner ad format.
In-video
In-video ad is video advertisements that play within a video player, appearing before (pre-roll video) a piece of media content. These ads typically last up to 10 seconds.
There are two types of video ad formats: In-video Preroll and Slider Video.
- You may upload the media file with video and set up a click URL. Traforama supports .ogg, .webm, .mp4 media files. The file must be up to 10 Mb.
- You may set up a click URL and URL to the media file that will be hosted on your side.
VAST (Video Ad Serving Template). VAST is a Video Ad Serving Template for structuring ad tags that serve ads to video players. Using an XML schema, VAST transfers important metadata about an ad from the ad server to a video player. Traforama supports Pure VAST tags but doesn’t support VPaid.
Discover more information about the in-video ad format.
In-Page Push
In terms of appearance, In-Page Push notifications closely resemble traditional push notifications. From a technical standpoint, it functions as a native ad format, essentially a banner ad displayed directly on websites. In-page push notifications have the capability to reach users across all devices, including both mobile and desktop.
You need :
- landing page URL
- 50×50 pixels or more image ( formats: .jpg, .jpeg, .png, .gif, .mp4 ). File must be up to 500 Kb
- Title
- Description
Explore additional details about the in-page push ad format.
Traforama doesn’t work with iframe and js codes.
CPM rates
Average CPM rates for adult traffic:
| Countries | Popunder CPM | Interstitial CPM | Banner 300×100 CPM | Video slider CPM | Video Preroll | In-Page Push CPM |
| Bangladesh | $0.36 | $0.30 | $0.023 | $0.048 | $0.02 | $0.024 |
| Brazil | $0.53 | $0.53 | $0.010 | $0.185 | $0.07 | $0.010 |
| China | $1.11 | $0.51 | $0.051 | $0.320 | $0.32 | $0.139 |
| Egypt | $0.23 | $0.50 | $0.003 | $0.030 | $0.03 | $0.010 |
| France | $1.17 | $1.06 | $0.016 | $0.159 | $0.21 | $0.011 |
| Germany | $1.10 | $1.01 | $0.021 | $0.200 | $0.20 | $0.056 |
| India | $0.15 | $0.10 | $0.009 | $0.020 | $0.02 | $0.014 |
| Indonesia | $0.21 | $0.50 | $0.007 | $0.031 | $0.05 | $0.017 |
| Japan | $0.53 | $0.63 | $0.021 | $0.088 | $0.11 | $0.037 |
| Malaysia | $0.60 | $0.57 | $0.027 | $0.180 | $0.17 | $0.036 |
| Thailand | $0.79 | $0.54 | $0.032 | $0.199 | $0.21 | $0.034 |
| United Kingdom | $1.00 | $1.04 | $0.013 | $0.207 | $0.20 | $0.037 |
| USA | $1.02 | $1.08 | $0.026 | $0.270 | $0.30 | $0.050 |
Additional details regarding the average CPM for popunder, video slider, in-page push, interstitial, video preroll, banner 250×250, banner 120×90, banner 468×60, banner 300×100, and banner 300×250 by country and stream.
Average CPM rates for mainstream traffic:
| Countries | Popunder CPM | In-Page Push CPM | Interstitial CPM | Video preroll CPM |
| Bangladesh | $0.49 | $0.080 | $0.30 | $0.02 |
| Brazil | $1.11 | $0.069 | $0.50 | $0.02 |
| China | $0.60 | $0.410 | $0.50 | $0.12 |
| Egypt | $0.10 | $0.073 | $0.50 | $0.02 |
| France | $1.00 | $0.039 | $1.00 | $0.13 |
| Germany | $1.00 | $0.020 | $1.00 | $0.20 |
| India | $0.12 | $0.033 | $0.10 | $0.01 |
| Indonesia | $0.20 | $0.044 | $0.50 | $0.05 |
| Japan | $0.53 | $0.076 | $0.60 | $0.10 |
| Malaysia | $0.54 | $0.101 | $0.50 | $0.04 |
| Thailand | $0.75 | $0.057 | $0.50 | $0.11 |
| United Kingdom | $1.00 | $0.039 | $1.00 | $0.20 |
| United States | $1.05 | $0.024 | $1.00 | $0.21 |
Learn more about the traffic volumes by platform, browser, and country:
1. Popunder
2. Slider
3. In-page push
4. In-video Preroll
5. Banner
6. Interstitial
Integration formats
There are 3 integration methods:
- A solution for direct advertisers and media buyers
- A solution for advertising networks and media agencies
- Direct deals with website owners
Solution for direct advertisers and media buyers
Traforama is a premium marketplace where advertisers can purchase traffic directly, thereby eliminating intermediaries.
Our features:
1. Domain management
No hidden domains to worry about. Explore the complete list of domains for each ad type and stream within Traforama’s Marketplace section. Additionally, implement spot and domain filters to ensure precision in your targeting and eliminate the possibility of acquiring irrelevant traffic. Your assurance of a targeted and effective advertising approach starts here!
2. Smart CPM
Smart CPM is a functionality enabling participation in a second-price auction. Instead of a fixed CPM, you can specify the maximum available CPM. If your CPM emerges as the winner, you pay $0.001 more than the second-highest CPM in the auction.
It is advisable to bid the highest amount you are willing to pay, as you often end up paying less than that designated amount.
Additional details on Smart CPM feature.
3. Accurate Targeting
Traforama supports targeting by geo, device, IP, IP-based, language, browsers, ISP, and limits.
4. Conversion tracker
Traforama equips you with tools to monitor not just the ultimate conversions but also the key points on your marketing funnel. Analyze these metrics to identify and address any bottlenecks. You have two options for tracking conversions: employ a tracking pixel or utilize a server-to-server postback URL.
Traforama has pre-integration with such trackers as AdsBridge, BeMob, Voluum, and others.
Solution for ad networks and media agencies
The first self-serve RTB platform for a small/medium Ad network or Agency. Get access to 2000+ premium website traffic via RTB. And a full set of managing tools to control your supply. It is important to note that RTB integration operates based on our statistics. Traforama supports OPEN RTB Version 2.5. The support team assists with any setup issues.
| Ad Format | XML/JSON feeds | Open RTB endpoints | Bid |
| Popunder | + | + | CPM/CPC/CPV |
| In-page push | + | + | CPC |
| Interstitial | + | + | CPM/CPC/CPV |
| In-video (pre-roll) | – | + | СPM |
| Slider | – | + | СPM |
| Banner | – | + | СPM |
Explore further details in the RTB Integration section.
Flat deals
Flat Deal is a functionality enabling advertisers to purchase traffic exclusively from a preferred domain. Consequently, throughout the active deal duration, all traffic aligning with the defined targeting criteria belongs exclusively to you. Additionally, you can choose from existing direct deals, or go to the marketplace section and offer the site owner a direct deal yourself.
There are two types of payment available for a Flat deal:
- Fixed CPM: This involves delivering the agreed-upon volume of traffic to you for a set amount of money per thousand impressions (CPM), with daily limits.
Example: A Banner deal on test.com has 50k impressions, and the Fixed CPM is $0.04 for Japan. If there are 52k impressions for Japan on this website today, you will have the first 50k, and the rest will be auctioned. If tomorrow the website has only 47k impressions, you will pay only for the 47k. - Fixed Daily Fee: This involves sending all publisher traffic with the agreed-upon targeting to you for a set daily fee.
Example: The Fixed Daily Fee is $10, with a period of 12 days. This means you will pay $10 every day to receive all the traffic with your targeting. The total amount spent over the 12 days will be $120, and there are no daily impression limits.
Learn more about the flat deals
Payment methods
- USDT TRC20: minimum payment of $100 with a +5% cashback
- USDT ERC20: minimum payment of $100 with a +5% cashback
- Paxum: minimum payment of $5 with fees of 1% (minimum $1)
- Payoneer: minimum payment of $100
- Capitalist: minimum payment of $10 with fees of 5%
- Bank wire: minimum payment of $1000, with applicable fees
- Paypal: minimum payment of 100 EUR with fees of 5%. KYC required
- Bitcoin: minimum payment of $100 with fees up to 0.0005 BTC
Payment terms may change; current information is available on the Payments page.
Traforama Referral Program
Advertisers can invite their own publishers to join Traforama and get a 100% revenue share while collaborating with them.
How it Works:
- Advertiser can invite his publishers to join AdSpyglass SSP using the unique personal link. The link is in “Invite publisher” section. AdSpyglass is the official affiliate platform of Traforama.
- Once the publisher joins AdSpyglass SSP, they automatically become available for advertiser at Traforama.
- Initiate collaboration with them at zero fees, ensuring a 100% revenue share.
Traforama pros and cons
As any other tool, Traforama has its pros and cons.
Pros:
- A self-serve platform with a user-friendly interface, along with a knowledge base, and support team that will assist you if you have any questions
- Moreover, 1000+ direct publishers to buy traffic directly with no intermediaries
- Additionally, an opportunity to buy traffic exclusively from your favorite publishers through making flat deals
- Furthermore, marketplace where you can check all the available domains by setting the filters of your targeting
- Competitive rates
- Minimum payment amount starting as low as $5 for certain payment methods
- 8 available payment methods
- Exclusive support managers specifically designated only for advertisers with substantial budgets.
Cons:
- Traforama works only by CPM
- A small amount of mainstream traffic, specializes in adult traffic
- In addition, Traforama does not support campaigns with any malicious, suspicious, or phishing domains
- Traforama does not support Lockers, Autodownloads, Fake tech support, or Cloaked ads
