The term “incentive affiliate” refers to the affiliates that enable getting the expected end-user action by offering them an incentive. In other words, the incentivized affiliates are the ones that benefit from various cashback offers, special deals, donations to charitable organizations, and contributions to scholarship funds offered to their audience and get the profit of their activity.
In this type of affiliate, the traffic is stimulated or motivated by a certain offer or some great deals, and the affiliate gets a commission of the end-user interaction with these offers. Additionally, the users (or the so-called traffic) get a reward after the site’s visits, so both sides win.
The motivation or incentives can be different, the most popular include:
- Create tiered commission levels with different rates, which can maintain your competitiveness and drive more partners to your campaign for better rewards.
- Offer free gifts or merchandise to provide affiliates with the rewards and get better partner engagement. In addition, this will prove your business’s reliability and perspectives rather than just conversations.
- Set up the competitive bonuses for stimulating your partners’ efforts and help them to demonstrate even better performance in the future. Also, you can set up notifications for your affiliates to inform them about any new potential bonuses and direct them to any other relevant information.
