Glossary search:


Search terms by alphabet


A bid is the maximum amount of money that an advertiser is willing to pay for ads display. If you set a low bid, your

Read Full Term


A breadcrumb is a series of links that website users use to navigate a website and track the website homepage from the page they’re currently

Read Full Term

Branded Keyword

A branded keyword is a searched phrase that includes the brand’s name. For example, “ used Apple phones”, “Apple stores nearby”, “Apple computers review”, etc. 

Read Full Term

Bounce Rate

Bounce rate is a percentage of users who visited the page but have not performed any actions on it. Simply put, it is about people

Read Full Term

Bot Traffic

Bot traffic is traffic generated by bots, so non-humans. Mostly, bots traffic is considered harmful and risky. They can either attack the site for data

Read Full Term


Bootstrap is an HTML, CSS, JavaScript framework for frontend developers which helps them to build websites faster. It contains a lot of reusable pieces of

Read Full Term


A blacklist is a list of websites that advertisers choose not to display ads on. Usually, websites with spam, insecure connections, or inappropriate content end

Read Full Term

Black Hat SEO

Black Hat SEO is the set of tactics that are prohibited by Google or other search engines and aimed at reaching the top search result

Read Full Term


Bing is a search engine introduced by Microsoft in 2009 and the second most popular search engine after Google.  Bing is a default search engine

Read Full Term

Bid Request

A bid request is a piece of code that contains information about the user who loads the website. It includes such data as location, gender,

Read Full Term

You may also like

Ad Network Reviews

Adsterra Ad Network Review 2023

Read the full review of advertising network AdsTerra for publishers: ad types, targeting options, payment rules, support, CPM rates, pros and cons.

Ad Network Reviews

TrafficStars Ad Network Review 2022

TrafficStars is a real-time bidding ad network that provides an opportunity for publishers (both beginners and experts) to gain money monetizing their desktop, mobile and

Ad Network Reviews

Clickadu Ad Network Review 2022

Read the full review of advertising network Ero-Advertising for publishers: ad types, targeting options, payment rules, support, CPM rates, pros and cons.

Increase your website profit by +100% with AdSpyglass

Over 9’000 websites are already enjoying the benefits of the AdSpyglass Mediation system. Curious to try?

Sign up

Register at AdSpyglass to get started.


Link your Ad Networks, import your ad feeds and get AdSpyglass code for your website.

Earn more

See how Ad Networks compete with each other for every single ad impression and sell your traffic at the highest rate.

Just check list and subscribe

See the full list of our partner networks with auto-import support: 

  • tshop
  • tubecorporate
  • buymedia
  • ero
  • juicy
  • mobiteasy
  • adnium
  • hilltopads
  • trafficforce
  • propellerads
  • exo
  • trafficstars
  • clickaine
  • traffichunt
  • popads
  • popmyads
  • royalads
  • popcash
  • trafficstars