In-page push advertisements are banner-like ads similar to push notifications. But unlike the traditional push ads, the in-page format is displayed directly on the publisher’s website. The users don’t need to subscribe to receive these pushes. In-page push has all the benefits of push notifications without their limitations.
Branded Keyword
A branded keyword is a searched phrase that includes the brand’s name. For example, “ used Apple phones”, “Apple stores nearby”, “Apple computers review”, etc.